Consumer Shopping Survey

SECTION A — INTRODUCTION & CONSENT

Do you agree to participate? *

This survey is conducted solely for research purposes to understand consumer preferences, behaviours, and market trends. The insights gathered will help improve products, services, and retail experiences in the region.

By proceeding with this survey, you confirm that you understand the purpose of the study and voluntarily agree to participate.

Yes No

SECTION B — SCREENER

S1. City *

SECTION B — SCREENER

S2. Age *

SECTION B — SCREENER

S3. Gender *

Male Female

SECTION B — SCREENER

S4. Residency Type *

Local resident Migrated resident Student Worker from other city

SECTION B — SCREENER

S5. Have you purchased any of the following categories in the last 3 months? *

SECTION B — SCREENER

S6. Are you a primary or joint decision-maker for household purchases? *

Yes No

SECTION C — SHOPPING BEHAVIOR

Q1. In a typical month, how much do you spend on shopping (including grocery and non-grocery items)? *

Less than 50 USD 50–100 USD 100–200 USD More than 200 USD

SECTION C — SHOPPING BEHAVIOR

Q2. Which main categories you spend the most on (Select up to 3): *

SECTION C — SHOPPING BEHAVIOR

Q3. Where do you mostly shop for these categories? *

SECTION C — SHOPPING BEHAVIOR

Q4. How often do you usually shop for the following types of items? *

(Select one option per row)

Category	Weekly	Monthly	Every 2–3 Months	Rarely	Never
Grocery
Fashion (clothes)
Footwear
Mobile & Electronics
Cosmetics / Beauty
Home & Lifestyle
Kids Products
Perfumes
Bags / Accessories

SECTION D — RETAIL EXPERIENCE & SATISFACTION

Q5. Rate your overall shopping experience in your city (0 = Very Poor, 10 = Excellent) *

SECTION D — RETAIL EXPERIENCE & SATISFACTION

Q6. What problems do you face during shopping? (select all that apply) *

SECTION D — RETAIL EXPERIENCE & SATISFACTION

Q7. Which type of stores do you prefer? *

Local shops Branded shops Mix of both

SECTION E — RETAIL FORMAT EXPERIENCE & PREFERENCE

Q8. How satisfied are you with each of the following retail formats in your city? (0 = Very Poor, 10 = Excellent) *

Retail Format	Rating (0–10)
Mall
Souk
High-Street Market
Standalone Shops
Online Shopping

SECTION E — RETAIL FORMAT EXPERIENCE & PREFERENCE

Q9. What are the main reasons you avoid visiting malls? *

SECTION E — RETAIL FORMAT EXPERIENCE & PREFERENCE

Q10. Where do you feel most comfortable shopping — and what makes it comfortable for you? *

Shopping Format (select one): Mall High-Street Market Souk Standalone Shops Online Shopping

SECTION F — CATEGORY DEMAND & RETAIL GAPS

Q11. Which product categories do you feel are missing or hard to find in your city? *

SECTION F — CATEGORY DEMAND & RETAIL GAPS

Q12. What types of new shops or outlets would you like to see in your city? *

More branded stores Affordable local shops International chains (e.g., Zara, H&M, Sephora) Specialty stores (e.g., electronics, baby care, sports) Large supermarkets / hypermarkets More cafés / food courts Entertainment zones (cinema, arcade, kids play) Other (specify)

SECTION F — CATEGORY DEMAND & RETAIL GAPS

Q13. Do you feel your city needs more malls? *

Yes — we need more malls No — existing malls are enough Not sure / No opinion

SECTION F — CATEGORY DEMAND & RETAIL GAPS

Q14. Brand Preferences by Retail Category (list up to 5 brands)

Type to select from suggestions or add your own. (Shared datalist)

Retail Category	Brand 1	Brand 2	Brand 3	Brand 4	Brand 5
Fashion (Clothing, Footwear, Accessories)
Electronics (Mobiles, Gadgets, Appliances)
Cosmetics & Skincare
Kids (Clothing, Toys, Accessories)
Home & Furniture

SECTION G — PRICE SENSITIVITY & SPENDING POWER

Q15. How often do you check for discounts or offers before buying products (fashion, electronics, beauty, etc.)? *

Always — I actively look for deals before buying Sometimes — I check if I notice something on offer Rarely — I usually buy without checking Never — I don't care about discounts

SECTION G — PRICE SENSITIVITY & SPENDING POWER

Q16. What price level do you usually prefer when shopping for fashion items (clothes, shoes, accessories)? *

Low — Budget-friendly, local or unbranded items Medium — Mid-range, mix of branded and local Premium — Branded, high-quality, or luxury items

SECTION H — SAFETY & CONVENIENCE

Q17. How safe do you feel while shopping in your city? *

Yes — I feel safe in most places Somewhat safe — I'm cautious in certain areas or formats Not safe — I often feel unsafe while shopping

SECTION H — SAFETY & CONVENIENCE

Q18. What time of day do you usually prefer to shop? *

Morning (before 12 PM) Afternoon (12–4 PM) Evening (4–8 PM) Late Evening (after 8 PM)

SECTION I — CONSUMER SUGGESTIONS

Q19. What improvements are needed in malls in your city? *

More affordable stores Better brand variety Improved cleanliness and maintenance More food options / cafés Better parking facilities More entertainment zones (cinema, kids play, etc.) Easier access / better location Better staff behavior / service Other (specify)

SECTION I — CONSUMER SUGGESTIONS

Q20. What improvements are needed in souks or high-street markets in your city? *

Better cleanliness and hygiene More organized layout / signage Safer environment Wider product variety More branded options Better lighting and infrastructure Improved staff behavior / service Other (specify)

SECTION J — DEMOGRAPHICS

Q4A. Household Monthly Income? *

< 200 USD — MASS Segment 200–400 USD — MASS / LOWER-MIDDLE Segment 400–700 USD — MIDDLE Segment 700–1000 USD — AFFLUENT Segment > 1000 USD — HNI Segment Prefer not to answer